Industrial-Strength Denial

by Barbara Freese

"This book tells the stories of eight major campaigns of corporate denial-the lies, delusions, and rationalizations that emerge when people working in competitive, profit-driven group enterprises are faced with powerful evidence that they are causing harm. Tobacco is the poster-child of this phenomenon, but denial comes from people selling many other risky products, creating workplace hazards, or releasing dangerous pollutants. In almost every case, the story begins with an exciting discovery-of

ISBN: 9780520296282